With Web2, we experienced creative content in abundance, combined with the devaluation of art and artistic works. The big intermediary platforms came to the fore, creatives and consumers lost control over their works and data.
With the Web3 and crypto tokens representing value , a new age has dawned: Creation, interaction and participation are remunerated. NFTs facilitate scarcity for digital or digitized creative works, combined with transparent property rights for creators and owners. Creators and rights holders regain control over their works.
NFTs as collectibles are only the beginning. A multitude of new business models will emerge at content level, the distribution of ownership and participation relationships.
We advocate this development and create great NFTs for artists and rights owners to then deliver them successfully to fans and collectors.
We want to use the chance for a fairer distribution that the Web3 is offering us and will be good this time.